The National Film Authority’s Presidential Film Pitch Series finalizes investment for IGrow Documentary
The National Film Authority finalizes investor interest for iGrow documentary series. One of
the 25 shortlisted films in the Presidential Film Pitch Series (PFPS).
The National Film Authority is happy to announce this milestone. The series is focused on
connecting Ghanaian filmmakers and film businesses to investors and platforms in the drive
to attract some much needed investment into the sector which already employs large
numbers of people.
The call to investors to invest in the sector unreservedly was made by H.E the President of
the Republic of Ghana, Nana Addo Dankwa Akufo-Addo, at the launch of the Presidential
Film Pitch Series (PFPS), by the National Film Authority in April this year.
Annan Capital Partners (ACP) was one of the first investors to step forward with her interest
after the filmmakers from the 25 projects in the series made their presentations to investors
in a 3 days event attended by investors and platforms from all over the world.
The Agribusiness themed documentary, IGrow Africa, caught the eye of Annan capital as
their first pick for funding. IGrow Africa is a 6 part documentary series that tells the story of
Agribusiness in Ghana through the journey of food from the farm, to warm meals in our
homes and packaged food products in our shops.
The documentary is part of 25 shortlisted films in the 2021 Presidential Film Pitch Series.
The NFA is excited about this development because it opens the door for other Ghanaian
investors to see the huge opportunity for investment in the sector. The sector not only
creates jobs for a large number of people, but has the potential to be a large contributor to
transforming the economy of Ghana. The sector is an identified channel for attracting foreign
direct investments and pushing up the tourism numbers of Ghana.
The investors ACP, founded by global impact investor and serial entrepreneur Roberta
Annan, expressed their interest in paving a way for further investment into the film sector
and setting the pace for other local investors to follow. According to the CEO of ACP, their
interest in the IGrow Africa project falls right in line with their long term goals of further
investment into Ghana’s agric sector. ACP is a specialised boutique investment advisory
company with subsidiaries across international jurisdictions along with strategic partnerships
in 18 countries.
The Presidential film pitch series is the first of its kind and this investment marks the first
finalized deal with a Ghanaian investor in a docu film series with the agency.
Mr. Ivan Quashigah, the chairperson of the committee for the pitch series, expressed his
gratitude for the interest and funding for IGrow Africa, and encouraged the team to see this
as a stepping stone towards attracting further investment for the other films as well as future
editions of the Pitch Series.
IGrow Africa is headed by Smart Nimrod Adjatey & Antoine Mensah. The investment of GHS
156,000 will be spread across the next seven months, and will go into funding, marketing
and distributing the 6 part documentary series scheduled for release in early 2022.
The National Film Authority is focused on positioning Ghana as a content hub and a
shooting destination and the Presidential Film Pitch Series is one of its key projects aimed at
driving this goal. The NFA is an agency under the Ministry of Tourism, Arts and Culture.